We recently celebrated a milestone at The Goddard School project in Waunakee — the dry-in phase of construction. Marking the point when the roof and windows are in place and the building is officially sealed off from the elements. As…
Pricing in construction is a layered and strategic process that can make or break a project. From early budgeting to final costs, the methods used to arrive at a number and the corresponding design assumptions play a significant role in…
Our design-build team is bringing another exciting project to life! We're excited to share a behind-the-scenes look at the architectural and interior design process for The Goddard School, which will soon break ground in Waunakee, WI. The new early childhood…
Our comprehensive interior design services encompass everything from space analysis and furniture selection to product finish selection. The Melange, our design library, is home to a variety of samples, including carpet, tile, color swatches, and wallpaper—a library filled with creativity…
Amidst the ever-changing retail landscape, former big-box stores are transforming into blank canvases with untapped potential for creative reinvention. Located on Madison's west side, the former big box store SteinMart, initially crafted by Iconcia, drew the interest of Madison School…
A design charrette is a short, collaborative meeting during which a member or client can share their work with team members. They can talk through, collaborate, and sketch designs to explore and share diverse design ideas. Charrette, a French word meaning…
To capture the world’s mood in color for 2021, Pantone chose two this year: Illuminating Yellow and Ultimate Grey. The lemony, cheerful yellow is meant to help fortify us with needed energy and optimism, the company says – while the…
In celebration of World Architecture Day, let’s take a look at some beautiful and distinctive examples — of both the well-known and “well-I-didn’t-know-that” varieties — right here in our Madison, Wisconsin community. Gates of Heaven Victorian Romanesque Architecture in Madison,…
by Jim Pientka, President & CEO Construction is considered an essential service in Wisconsin. At Iconica, our field teams are continuing to build and renovate where it’s safe and clients approve. Our design team is supporting in the same way…
Many visitors to our office have been curious about our conference room names. And like most things at Iconica, those names are the result of creativity, collaboration, and a full understanding of the intent. We’re happy to share the thoughts…