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Madison MediSpa

With a new brand to complement the new space, Madison MediSpa brings calm and tranquility to clients. The earth-toned color pallet, hallway fixtures throwing soft light, and noticeable quiet allow clients to feel serene and confident that their privacy and care are the priority.

Ensuring client confidentiality was a top goal for design of the space. Batt insulation, installed in the walls and ceilings of each room, ensures that private conversations remain within the confines of the room.

A mezzanine was designed to serve as a private staff area where employees can work or take a break, keeping any noise away from the patients. The separation preserves the tranquility of the patient areas while allowing needed interaction between staff members.

Madison MediSpa is the second project completed for Dr. Boyd Erdman. “I chose Iconica for my build-out because I was already familiar with the quality of their work for my first office and because as a very busy small business owner, I value the in-house coordination of the plan, design, build process. I greatly appreciated the people, the time savings and the peace of mind that having a single coordinated team provided. Iconica was truly a pleasure to work with.”

Madison MediSpa Photo 1
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Waunakee, WI


3,050 SF



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